By Beth Kahlich As we navigate through our professional lives – our jobs identify our self-worth. So do our personal lives. The post How Your Job Becomes Your Identity via @bethkahlich appeared first on Search Engine Journal. Source:: SEO News
By Brent Csutoras Jesse McDonald of IBM talks about the difference between a topic-focused strategy and a keyword-focused strategy. The post The Benefits of a Topic-Focused Marketing Strategy with Jesse McDonald [PODCAST] appeared first on Search Engine Journal. Source:: SEO News
By Matt Southern Google is expanding the Google Ads optimization score to include display campaigns, which means it’s now available for search, sopping, and display. Optimization score ranges from 0% to 100%, with 100% meaning the campaign is following all of Google’s recommendations and no further optimization can be made. The score is designed to help identify opportunities for improvement, as well as prioritize recommendations so advertisers know what to act on first. Google Ads’ optimization score works the same way across search, shopping, and display campaigns. Though Google notes that there are recommendations unique to display campaigns. Recommendations unique…
By Daniel Gilbert You should be leveraging insights from paid search activity to improve your CRO strategy. Here’s where to start. The post PPC & CRO Synergy: 6 Tips for Success via @dangilbertppc appeared first on Search Engine Journal. Source:: SEO News
By Julia McCoy In China, Baidu leads the search engine game. Know the 25 things about China’s top search engine. The post 25 Things You Didn’t Know About Baidu via @JuliaEMcCoy appeared first on Search Engine Journal. Source:: SEO News
By Roger Montti Access Google Search Console messages through a convenient side panel The post New Google Search Console Feature – Messages via @martinibuster appeared first on Search Engine Journal. Source:: SEO News
By Ron Lieback What to skyrocket your blog content? These 101 blogging tips focus on SEO, craft, style, UX, amplification and productivity elements. The post 101 Quick & Easy Tips to Skyrocket Your Blog Content via @ronlieback appeared first on Search Engine Journal. Source:: SEO News
By Robyn Johnson Selling products on Amazon? Discover how to find your conversion rate on a few popular platforms for sellers on Amazon. The post How to Find & Understand the Conversion Rate of Your Products on Amazon via @bestfromthenest appeared first on Search Engine Journal. Source:: SEO News
By Lee Wilson Let’s explore 25 of the best examples of home pages and what makes them work so well. The post 25 of the Best Examples of Home Pages via @LWilson1980 appeared first on Search Engine Journal. Source:: SEO News
By Roger Montti Google Co-Founders Larry Page and Sergey Brin resigned. Letter outlines what comes next. The post Google Co-Founders Larry Page and Sergey Brin Resign via @martinibuster appeared first on Search Engine Journal. Source:: SEO News