By Ben Wood Discover how exactly first-party data can be used to power PPC campaigns and improve results. The post How to Leverage First-Party Data to Boost PPC Performance via @iambenwood appeared first on Search Engine Journal. Source:: SEO News
By Danny Goodwin WrightIMC’s Tony Wright also offers tips for industry newcomers, aspiring conference speakers, and would-be writers, and more. The post Tony Wright on the Danger of Absolutes in Marketing, Answering SEO Questions & More [PODCAST] appeared first on Search Engine Journal. Source:: SEO News
By Matt Southern Google’s rolling out a new addition to search results this week which makes it easy to shop for popular products. The post Google Introduces a New Shopping Section in Search Results via @MattGSouthern appeared first on Search Engine Journal. Source:: SEO News
By Matt Southern LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. The post LinkedIn Brings 3 New Features to LinkedIn Pages via @MattGSouthern appeared first on Search Engine Journal. Source:: SEO News
By David Harry Know and understand the key components, best tools, and the right mindset required to effectively do a technical SEO audit. The post Understanding the Role of a Technical SEO Audit via @theGypsy appeared first on Search Engine Journal. Source:: SEO News
By Corey Morris Start tracking user behavior on your website and identify the tools you need to get the right data. The post 6 Types of User Behavior to Track on Your Website & the Tools to Do It via @coreydmorris appeared first on Search Engine Journal. Source:: SEO News
By Greg Jarboe These four actionable tips will help you optimize your video content for both YouTube and Google SERPs this year. The post YouTube’s Organic Visibility Tops Wikipedia in Google SERPs via @gregjarboe appeared first on Search Engine Journal. Source:: SEO News
By Julia McCoy Get higher chances of getting discovered online by guest blogging. Learn the right (and wrong) way to do it. The post How to Use Guest Blogging for Natural Link Building via @JuliaEMcCoy appeared first on Search Engine Journal. Source:: SEO News
By Matt Southern Pinterest is now the third largest social media platform in the United States, a position which it’s expected to keep. The post Pinterest Overtakes Snapchat in Popularity Among US Users via @MattGSouthern appeared first on Search Engine Journal. Source:: SEO News
By Matt Southern Google Ads is making parallel tracking available for video campaigns, which is optional for now but will soon become mandatory. The post Google Ads Makes Parallel Tracking Mandatory for Video Campaigns via @MattGSouthern appeared first on Search Engine Journal. Source:: SEO News