By Rina Caballar In this Marketing Nerds episode, Sara Spivey, Chief Marketing Officer at Bazaarvoice, joined SEJ Features Editor Danielle Antosz to discuss the power of online reviews and how to use them to drive ROI. The post Sara Spivey on the Power of Online Reviews & How They Drive ROI [PODCAST] appeared first on Search Engine Journal. Source:: SEO News
By Bethny Card Don’t make a new sales page for your holiday sales every year. Instead, have one that you can build on year after year. Maintain your SEO efforts and ranking signal year-long with a Sales SEO Strategy and gain more sales traction. The post A Year-Round Guide to Maintaining Holiday Sales Traffic by @BethnyCard appeared first on Search Engine Journal. Source:: SEO News
By Matt Southern Google’s Gary Illyes issued a reminder this week that sending automated searches to Google is against the Terms of Service. The post Google Warns Against Automated Queries, What Does This Mean for Third-Party Tools? by @MattGSouthern appeared first on Search Engine Journal. Source:: SEO News
By Matt Southern As of December 15, insights are now available for photos in Google My Business. The post New Google My Business Insights: Compare Photo Views Against Competitors by @MattGSouthern appeared first on Search Engine Journal. Source:: SEO News
By Matt Southern Google has released its annual year in review of the top trending searches and stories of 2016. The post Here Are Google’s Top Searches of 2016 by @MattGSouthern appeared first on Search Engine Journal. Source:: SEO News
By Rina Caballar It’s a week full of video launches! After Instagram’s debut of live video in the U.S. and the addition of 360 video to the Facebook Live experience comes Twitter’s launch of live video. Starting today, you can #GoLive on Twitter. The post #GoLive Now: Twitter Launches Live Video by @rinadianewrites appeared first on Search Engine Journal. Source:: SEO News
By Tony Messer Messaging Apps are everywhere. We take a look at their history, where they’re headed and why they could be the next big bend in the road when it comes to Artificial Intelligence (AI) for the big players like Google and Facebook. The post The Complete Guide to Messaging Apps by @antonymesser appeared first on Search Engine Journal. Source:: SEO News
By SEJ AdNouncements CRO is a straightforward process once the right data is in place. Collecting data is the tough part and a one-stop shop like Zarget offers a plethora of CRO tools that make life easier for a digital marketer. The post 3 CRO Techniques for Boosting Conversions in 2017 by @sejournal appeared first on Search Engine Journal. Source:: SEO News
By Matt Southern Bing is rapidly expanding the use of expanded text ads with an update to the Bing Ads mobile app. The post Bing Expanded Text Ads Can Now Be Edited on Mobile by @MattGSouthern appeared first on Search Engine Journal. Source:: SEO News
By Matt Southern Searchmetrics has released their annual study of Google’s top search ranking factors. The post Google’s Top Search Ranking Factors of 2016, According to Searchmetrics Study by @MattGSouthern appeared first on Search Engine Journal. Source:: SEO News