By Danny Goodwin Facebook’s image search system can detect and segment objects, scenes, animals, places, and clothes that appear in images or videos – and understand them. The post Facebook Search Now Recognizes Objects in Photos by @DannyNMIGoodwin appeared first on Search Engine Journal. Source:: SEO News
By Matt Southern Google AdWords has introduced new IF functions to search ads which allow ad text to be customized based on whether or not specific parameters are met. The post New Google AdWords IF Functions Allow for Greater Ad Customization by @MattGSouthern appeared first on Search Engine Journal. Source:: SEO News
By Josh McCoy Making a great first impression with your website can mean all the difference on whether you will hold a big lead list or nothing but a big bounce rate. Learn what you may be doing wrong and what you must look for to make that important first visit impression. The post 10 Common User Experience Pet Peeves by @@joshuacmccoy appeared first on Search Engine Journal. Source:: SEO News
By Lucinda Honeycutt Influencer marketing is about authenticity – natural-sounding recommendations from real people to build your brand’s credibility. The post 6 Influencer Marketing Mistakes That Waste Your Budget by @LEHoneycutt appeared first on Search Engine Journal. Source:: SEO News
By SEJ AdNouncements Are you searching for the perfect opportunity to learn actionable insights, to be inspired by industry experts, and to connect with fellow SEO and SEM professionals? Look no further because Napa Summit has got you covered! Enter now to win two free tickets! The post Wine Country Networking: Win A Free Ticket to Napa Summit 2017! by @sejournal appeared first on Search Engine Journal. Source:: SEO News
By Danny Goodwin Pinterest is making its paid search product – which includes keyword and shopping campaigns, targeting, and reporting – available to more advertisers. The post Pinterest Expands Search Ads Offering by @DannyNMIGoodwin appeared first on Search Engine Journal. Source:: SEO News
By Danny Goodwin Here are seven things search marketers need to know about Google’s Ads Added by AdWords test, plus reaction from some top PPC marketing experts. The post Google’s Ads Added by AdWords Test: 7 Things to Know by @DannyNMIGoodwin appeared first on Search Engine Journal. Source:: SEO News
By Kelsey Jones Duane Forrester, formally of Bing and Bruce Clay Inc., joins Yext. The post Duane Forrester Joins Yext as VP of Industry Insights by @wonderwall7 appeared first on Search Engine Journal. Source:: SEO News
By Matt Southern AdAge reports that Google has partnered with Cloudflare and TripleLift to deliver instant loading ads on Accelerated Mobile Pages (AMPs). Cloudflare has developed a tool called Firebolt for delivering ads as fast as AMPs can load, while TripleLift is a native ad network which is now adding AMP support. New Firebolt technology will be integrated with AMP for Ads, where ads must be verified by an authorized service before being delivered to users. In addition to being able to load ads three times faster, Cloudflare’s Firebolt is also built with security in mind. According to the CEO…
By Julia McCoy Get caught up on everything you should / shouldn’t be doing in your online content this year, via Julia McCoy’s up-to-date guide on the good vs. bad tactics in SEO. The post An Up-to-Date Guide on Good SEO Content vs. Bad SEO Content by @JuliaEMcCoy appeared first on Search Engine Journal. Source:: SEO News